by Antonia Welch | May 27, 2023 | BLOG
The consolidation of the legal market shows no signs of abating with the Law Society Gazette reporting on numerous law firm mergers and acquisitions across the country this spring. Even more recently, my old firm Allen & Overy announced that it is joining forces...
by Antonia Welch | Apr 25, 2023 | BLOG
PwC’s annual law firm survey for 2022 found that shortage of talent was one of law firms’ top concerns. In fact, 88% of the top 100 UK firms said they were concerned that a shortage of talent would stop them meeting their ambitions. Shortage of talent impacts law...
by Antonia Welch | Apr 11, 2023 | BLOG
Spring is traditionally the time to sort out, clean up and get on top of all those jobs you’ve been putting off all winter. If one of the items on your “to do” list is your firm’s PR, now could be the perfect time to assess your current strategy, take stock and make...
by Antonia Welch | Mar 16, 2023 | BLOG
Social media is now a crucial aspect of any marketing strategy, for almost any business – including law. The “cyber space” can’t be overlooked, but it’s a big, busy, loud place so how can law firms be heard, stand out from the crowd and effectively promote their brand...
by Antonia Welch | Mar 16, 2023 | BLOG
When it comes to the annual endurance trial known as the legal directory submissions, your referees and what they say may be the most important factor in whether you or your firm climb the rankings (or maintain your ranking). You need to make sure you pick the best...
by Antonia Welch | Feb 17, 2023 | BLOG
For many lawyers and law firms, exposure in a national newspaper or established news outlet is the holy grail of PR. Many clients have told me over the years that getting into The Times or on the BBC or Sky News is what success looks like to them – it’s at...