by Antonia Welch | Sep 15, 2023 | BLOG
As a self-employed PR consultant, I want to give my clients the services they need in the most efficient and effective way. I am always happy to work with my clients on the basis which suits them and their business best and I’m often asked whether this...
by Antonia Welch | Jul 18, 2023 | BLOG
While the UK isn’t quite on a par with France and it’s August shutdown – when workers leave the cities and head for the coast for the entire month – taking a break over summer is non-negotiable for most of us. The benefits of a period of rest and...
by Antonia Welch | Jul 7, 2023 | BLOG
It’s become something of a PR shibboleth that organisations need to show their human side to get ahead in the PR stakes. Making it personal, so the mantra goes not only makes it more interesting but helps to build trust in your brand and engage more effectively with...
by Antonia Welch | Jun 21, 2023 | BLOG
Despite the changing nature of journalism precipitated by social media, press releases still play an important role in any law firm’s PR operations. A well drafted and targeted press release can be a simple and very effective way to get the right...
by Antonia Welch | Jun 1, 2023 | BLOG
Podcasts have become fairly ubiquitous in the last few years with over 19.1 million people in the UK listening to podcasts on a regular basis, see my previous blog: Podcasts – the cool cousin of the written word for more information. It’s easy to see why they...
by Antonia Welch | May 27, 2023 | BLOG
The consolidation of the legal market shows no signs of abating with the Law Society Gazette reporting on numerous law firm mergers and acquisitions across the country this spring. Even more recently, my old firm Allen & Overy announced that it is joining forces...