by Antonia Welch | Mar 11, 2024 | BLOG
Extroverts have been described as those energised by meeting lots of people, while introverts are those who are energised by spending time alone. Ergo, networking is not an activity which introvert personality types are likely to relish! Being a successful lawyer...
by Antonia Welch | Feb 23, 2024 | BLOG
If you can understand what your clients and potential clients are looking for in a law firm then you are half way there to winning (and keeping) their business. So, stand in your clients shoes for a few minutes and think about what it is they really want when they...
by Maria Shahid | Feb 8, 2024 | BLOG
As the former commissioning editor of a legal journal, the question I got asked the most was: why write for us, or indeed any publication when your time could be better spent servicing your clients. This post is about why you and your firm should be writing, why it’s...
by Antonia Welch | Jan 22, 2024 | BLOG
It’s always great to be proactive and feel like you are in control of your work – not the other way around! Putting together a yearly PR calendar is a great way to achieve this. Breaking down activity into manageable monthly tasks, to keep you ahead of the editorial...
by Antonia Welch | Jan 8, 2024 | BLOG
Strengthen/build relationships with target journalists, directory researchersand podcast hosts PR is all about personal connections so make sure you are giving enough time to the fundamental activity of building and strengthening relationships in 2024. My...
by Antonia Welch | Dec 1, 2023 | BLOG
If you’ve decided you want to get some external help with PR for your law firm, how do you go about choosing an agency which is right for your needs? It’s a crowded field, and it might seem like a rather overwhelming and high-stakes decision that you are faced with....