by Antonia Welch | May 5, 2022 | BLOG
Founders of start-ups might be forgiven for regarding PR as something of a luxury purchase, a service afforded only by larger, established businesses. In the early days of getting up and running, this might look like a “nice to have” for which the budget is just not...
by Antonia Welch | Apr 25, 2022 | BLOG
In the legal sector, where the introvert personality type tends to proliferate, the idea of building a personal brand makes many lawyers shudder. Many of us Brits are reluctant to blow our own trumpets and feel uncomfortable when the spotlight is on us; self-promotion...
by Justine Edelman | Apr 19, 2022 | BLOG
The key point of networking is to expand your horizons by meeting people you may like and may work with in future. Few people do it well and most hate the concept. Having spent my life and career enjoying networking, I am still learning about it from daily...
by Antonia Welch | Mar 15, 2022 | BLOG, Uncategorized
If it’s not already etched in your memory, let me remind you that the end of this month, 31 March 2022, is the deadline for this year’s submissions to the Legal 500. Most of us need a bit of a deadline to spur us into action, here are my five last minute tips for...
by Antonia Welch | Mar 8, 2022 | BLOG
If content is king, then what better way can there be to draw in an audience than by getting them to, well, listen to you!? In many ways, the podcast is the cool cousin of the written word. Unlike reading, podcasts have the advantage of being accessible while on...
by Antonia Welch | Feb 14, 2022 | BLOG
LinkedIn was launched in 2003 and is the oldest of the major social networks. In 2021 it was estimated to have more than 774 million users in over 200 countries. While this means it isn’t the biggest (Instagram is currently estimated to have over 1 billion users), it...