by Antonia Welch | Apr 1, 2025 | BLOG
When a breaking news story hits the headlines, it can be a golden opportunity for law firms to showcase their expertise. But in media terms, timing is everything and if you’re not ready to move fast, you’re better off stepping back and taking a more...
by Antonia Welch | Mar 17, 2025 | BLOG
When it comes to securing media coverage for your law firm, understanding lead times is crucial – timing really is (almost) everything. Pitching the right thing at the right time is the difference between securing some great PR and wasted effort. Approach a...
by Antonia Welch | Feb 25, 2025 | BLOG
Last month a planning law team I work with mentioned that they had received an instruction on the back of some coverage in Property Week, a leading trade magazine. While it’s always a boost to receive feedback of this kind, it got me thinking about the value of...
by Antonia Welch | Feb 10, 2025 | BLOG
Whether you’re a small law firm that doesn’t have huge support functions (or a huge budget to outsource them) or a big hitter which does, working smarter not harder is always a sensible goal – who doesn’t want to be as efficient as possible or, even better, get...
by Antonia Welch | Jan 23, 2025 | BLOG
We live in the age of the blog where it seems that everyone has something to say! So, what is going to make your content stand out in a crowded field? How can you get people to read your blog? Writing a blog is very different from drafting a legal document so it’s...