by Douglas McPherson | May 16, 2021 | BLOG
Content has been a mainstay of every law firm’s business development plan for some time. During the last year it has played an even more prominent role. While restrictions have been in place, maintaining contact and profile required us to utilise all the...
by Antonia Welch | Apr 22, 2021 | BLOG
Persuading a target publication to take your article is only the start of your PR journey. You need to be able to communicate effectively with your audience, to get them interested in what you have to say and keep them reading until you have finished saying it. The...
by Antonia Welch | Feb 10, 2021 | BLOG
In exactly three weeks, around lunchtime on Wednesday 3rd March, Rishi Sunak will stand up to address the House of Commons and deliver his Budget statement. It’s said there the two certainties in life – death and taxes; next month we can perhaps add a third –...
by Antonia Welch | Feb 1, 2021 | BLOG
Great PR in the form of media coverage can be a super way to build your own personal profile and that of your team but it doesn’t come cheap with top London agencies charging around £1000 a day. While every firm should be able to find support that matches their...
by Antonia Welch | Jan 18, 2021 | BLOG
This article was first published by The Barrister magazine. Why should your chambers devote time and resource to professional PR services at a time when marketing budgets are being heaving scrutinised or even cut? Is there any place for PR in a word still ravaged by...