In 2025, I secured 18 pieces of media coverage for a family team at a top 100 law firm. The coverage included quotes and bylines articles in the Daily Mail, Daily Telegraph, Financial Times and The Times as well as numerous pieces in professional adviser titles and the legal press.

While it is difficult to quantify ROI in the sense that in professional services, PR is all about building profile, enhancing reputation and SEO, the team reported that the coverage led to lots of enquiries some of which were converted into new business.

“The family team at RWK Goodman have worked with Antonia for several years during which time she has proved to be a very able PR. She is hardworking,  enthusiastic and quick to spot topical issues which regularly led to press coverage in high profile titles such as The Times and FT. Not only does the media exposure  enhance our reputation making it easier for us to win work but we have also received enquiries on the back of the coverage which has led to new clients.” 

Simon Bassett, partner and head of the family team at RWK Goodman

Need help with PR, media relations or legal directories? Feel free to email me to arrange a complimentary call.