by Antonia Welch | Jul 20, 2025 | Case Studies
In spring 2025, I was approached by a boutique law firm that has an interesting niche supporting female and minority-led businesses. To mark their first anniversary, the founders were eager to raise the firm’s profile with both referrers and potential clients by...
by Antonia Welch | Jul 25, 2024 | Case Studies
In March 2024 I was asked to raise the profile of the London real estate team at RWK Goodman, a top 100 law firm. Historically, the team had enjoyed a steady stream of press coverage but a merger had disrupted PR efforts and the media...
by Antonia Welch | Jul 10, 2023 | Case Studies
Working with Raw Marketing, a Brighton-based agency, I handle the PR for the Family Law Menopause Project, a firm-neutral campaign spearheaded by a Farhana Shahzady, a director at Family Law Partners. The objective of the survey-led initiative is to raise awareness...
by Antonia Welch | Dec 14, 2022 | Case Studies
The education team at a Westminster based law firm approached me after failing to secure a ranking in The Legal 500, the leading law firm directory, despite their extensive experience representing some esteemed institutions in complex contentious matters....
by Antonia Welch | Dec 14, 2022 | Case Studies
Over the last three and a half years, I have planned and implemented three PR campaigns for a prestigious independent European law firm headquartered in Brussels. The campaigns, which included the launch of the firm’s London office and a lateral team hire, involved...
by Antonia Welch | Dec 14, 2022 | Case Studies
In 2022, I secured 13 pieces of media coverage for a family team at a top 200 London law firm. The coverage included three articles in the Financial Times and two pieces in the money pages of The Times and an interview on All Things Money, a leading person finance...